Selotec worked with the facetag product development and design team to create the facetag iPhone application, a first-of-its-kind in the image recognition industry. The facetag application allowed users to search and identity images of themselves directly from the iPhone app. Utilizing facetag’s API, users were able to find images of themselves in two minutes or less. The API was one of the most robust and complex backend systems that Selotec had worked with to date.
ROLE OF THE APP
The facetag team entrusted Selotec to expand their digital offerings by creating a tool that would integrate their comprehensive API. The goal was to build an iPhone application that would allow its users to search, find, and easily tag photos of themselves all in the palm of their hands.
RESEARCH, TARGET & PLAN
The Selotec team spent time reviewing facetag’s API documentation, which was one of the finest and most complete they had ever seen, to be able to make recommendations and set the iOS development plan with the facetag team. With a wealth of knowledge and experience in optimizing applications for consumer consumption, the Selotec team designed and constructed the front-end technology necessary to read facetag’s API to display relevant information in a way that was easy for users to read and understand. The app features include push notifications, advanced search, and instantaneous image retrieval capabilities.